The US government has started a website, Admongo, to help children think critically about

The US government has started a website, Admongo, to help children think critically about the advertising aimed at them. It claims to provide visitors with an “aducation” through games and other entertainment.

A cartoon man dressed in old time pilot clothing greets visitors to Admongo. Call me Haiz, he says upon arrival in a rocket ship that opens up with a crazy world inside it. Spacey dance music plays in the background as Haiz tells visitors that they need to learn about advertising.
Its inventors say eight to twelve years old is the age kids develop their critical thinking abilities. Kids that age are also a big market for advertisers.
The idea behind Admongo is to teach children three things: To identify the advertiser. To know what the advertiser is really saying. And to know what the advertisement is trying to get the child to do.
Children learn these things through a video game. They create their own game character. They can choose different skin colors, hair styles, eye and mouth shapes. Then they begin a trip through ad-land, where there are ads on buses and billboards. The players have to find all the marketing in the neighborhood before they can move on to the next level.
The Admongo game takes players inside a home, to the advertising studio and everywhere else ads can be found. It is a complete exploration of the world of marketing.
One such area is food marketing. The Federal Trade Commission (FTC) says it is a big business. The FTC estimates that food, drink and fast-food restaurants spent more than one and a half billion dollars on advertising to young people in 2009.
The FTC says children are important for three reasons. They buy products. They influence parents and caregivers to buy. And they are the future adult buyers of the products.
A recent study says most advertising aimed at children is for foods of the lowest nutritional value. First Lady Michelle Obama has said she would like to see advertisers marketing healthy foods for children.
【小题1】What is the best title of the text?A．A website aimed at children’s foodB．The cartoon guide named “Haiz”C．An “aducation” website for childrenD．A popular online video game【小题2】 Why did the government start the website?A．To advertise the video game for children.B．To help children know about advertising.C．To attract the biggest market of buyers. D．To sell the products of its company.【小题3】 What can players do in the website game?A．Play video games during the trip.B．Travel to a supermarket.C．Eat in a fast-food restaurant.D．Choose appearance for their character.【小题4】Children are important for advertising because they are .A．important for the society B．the most potential buyersC．easily influenced by adsD．easily affected by poor products【小题5】 According to Michelle Obama, lots of foods advertised for children are .A．of low qualityB．yummyC．of high nutritionD．healthyC

(答案→)C 解析：【小题1】主旨题：从第一段的句子：It claims to provide visitors with an “aducation” through games and other entertainment. 可知这篇文章讲的是给孩子准备的教育网站。选C.【小题1】细节题：从第一段的句子：to help children think critically about the advertising aimed at them.可知目的是让孩子了解广告。选B【小题1】细节题：从第五段的句子：They can choose different skin colors, hair styles, eye and mouth shapes. 可知选D【小题1】细节题：从倒数第二段的句子：And they are the future adult buyers of the products.可知孩子是潜在的顾客。选B【小题1】推理题：从最后一段的句子：First Lady Michelle Obama has said she would like to see advertisers marketing healthy foods for children.可知第一夫人希望可以给孩子高质量的食物，也就是说食物的质量太差了。选 A

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